This is because TV prices follow a predictable pattern. In spring and summer, the new 2022 models are presented for the first time, and that’s when prices are at their highest. The first big price drop opportunity in a year is often Prime Day, but it only lasts a few days, and after it’s over, TV prices will stay relatively high until late fall, when the Black Friday sales begin. These sales usually last longer and are spread across more retailers and brands. If you’re considering a new TV on Prime Day, here are some trends to watch, based on years of reviewing TVs and tracking sales. They are not clear cut, but they can give you some pointers.
Expect lots of smaller, cheaper TVs
If you’re buying high-end models like an OLED TV or even a mid-priced LCD with a few extra bells and whistles like next-gen console gaming support or full-array local brightness control, don’t hold your breath. These features are largely absent from Fire TV models (with one exception), and non-Fire TVs sold during day one are often relatively entry-level as well. You may certainly see some exceptions, particularly in 2021 TVs to clear inventory, but smaller, cheaper TVs are the norm.
Also check out Best Buy, Walmart, Target and other retailers
Inflation is a wild card in 2022
TV prices rose for the first time in almost a decade last year and that was before the current rise in inflation. That doesn’t mean you won’t find deals and sales on TVs during Prime Day and Black Friday, but it could mean prices are a bit higher than in the past. If you don’t find a deal you like on a Prime Day TV, it could be worth waiting until these sales later in the year to pull the trigger.